Qualys, Inc. (NASDAQ: QLYS), a leading provider of disruptive cloud-based IT, security and compliance solutions, today announced that Qualys Vulnerability Management, Detection and Response (VMDR) was the only company to be named both “Outperformer” and “Leader” in the Continuous Vulnerability Management (CVM) category in the 2024 GigaOm Radar Report.
InMobi Advertising, a leading provider of content monetisation and marketing technologies that help businesses fuel growth, has unveiled the next generation of the InMobi Consent Management Platform (InMobi CMP), a self-service solution that helps publishers seamlessly align with rapidly changing global privacy regulations. InMobi CMP, the most robust privacy management platform for mobile publishers, empowers them to navigate the dynamic and intricate privacy landscape.
SailPoint Technologies, Inc., a leader in unified identity security for enterprises, today announced the launch of SailPoint Machine Identity Security, a new Identity Security Cloud product. SailPoint Machine Identity Security is a dedicated product built specifically for machine accounts such as service accounts and bots. Built on SailPoint Atlas, Machine Identity Security unifies the process of identity security for both machine and human identities, allowing enterprises to manage all identities in a more simplified, holistic manner.
SailPoint Technologies, Inc., a leader in enterprise identity security, today announced the launch of SailPoint Privileged Task Automation, a new Identity Security Cloud capability, powered by SailPoint Atlas. SailPoint Privileged Task Automation helps organisations improve productivity and security by automating and delegating the execution of repeatable privileged tasks.
InMobi Advertising, a leading provider of monetisation and marketing technologies that help businesses fuel growth, is furthering its commitment to sustainability in advertising by choosing Scope3, the collaborative sustainability platform decarbonising media and advertising, to pioneer the world’s largest green media offering, purpose-built for mobile and in-app.
DoubleVerify (“DV”) (NYSE: DV), the leading software platform for digital media measurement, data and analytics, today announced the launch of its News Accelerator program. Over a year in the making, this initiative will further align DV's product innovation with the needs of the news industry, and encourage advertiser spending on news and journalism. Key components include the introduction of DV News Plus, a positive contextual segment for news, advanced suitability controls and enhanced analytics tools to drive more positive advertiser engagement with news. Through the program, DV will foster partnerships and feedback loops with dozens of news publishers, across the spectrum of news content - from regional and niche publications to global news leaders, and will educate the industry on how to balance brand suitability with the brand-building opportunity presented by news content. To underscore the investment in the initiative, DV has appointed industry veteran Jack Marshall as the company’s Head of News, who will spearhead the work.
DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced the upcoming introduction of content-level pre-screen avoidance on Meta’s Facebook & Instagram Feed and Reels, expanding its suite of independent brand safety and suitability tools. This release will empower advertisers to proactively avoid content they deem unsuitable before their ads are served, protecting brand reputation across Meta’s platforms.
Scope3, the collaborative sustainability platform decarbonising media and advertising, today announced the closing of $25 million in new funding led by GV. The round included participation from existing investors Venrock, Room40 Ventures, and Craft Ventures, as well as from new investors Aperiam Ventures and Virgo Strategic Investments. The investment will enable Scope3 to expand its work beyond the advertising ecosystem and tackle the pressing climate impact of the booming AI industry.
Qualys, Inc. (NASDAQ: QLYS), a leading provider of disruptive cloud-based IT, security and compliance solutions, today announced the launch of the industry’s first Risk Operations Center (ROC) with Enterprise TruRisk Management (ETM) at the Qualys Security Conference. The solution enables CISOs and business leaders to manage cybersecurity risks in real time, transforming fragmented, siloed data into actionable insights that align cyber risk operations with business priorities. The application consolidates both Qualys and non-Qualys security risk data, including from technology alliances like Forescout, Identity Threat Protection with Okta AI, Microsoft, Oracle, and Wiz across cloud, on-premises and hybrid environments.
SailPoint Technologies, Inc., a leader in enterprise identity security, today released the findings from the 2024-2025 edition of its annual research report, ‘The Horizons of Identity Security’. This year’s report reveals that while most organisations are still in the early horizons of their identity security journey, those who achieve maturity are seeing disproportionately higher returns for every dollar spent.
InfoSum, the world’s leading data collaboration platform, today announced the appointment of experienced media and marketing industry leader Adele Burke as Sales Director, Australia & New Zealand.
IAB Australia has announced it will host the inaugural IAB Australia Leadership Summit in Australia on 20th November 2024. The event, which is invitation only for the most senior leaders, will provide a crucial opportunity to discuss shared challenges, debate key issues and identify ways to positively shape the future of the advertising and marketing industry.
To celebrating 50 years of advertising education in Australia, The State of the Australian Advertising Industry and the Role of Education White Paper has been developed to provide both an industry and academic perspective.
To deliver additional storage capacity options to PS5 and PS4 console users, Seagate Technology Holdings plc (NASDAQ: STX) today announced its officially licensed PlayStation® Game Drive External SSD. The new external SSD will further expand Seagate’s popular line of storage for gamers.
CyberArk (NASDAQ: CYBR), the identity security company, today announced it has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Privileged Access Management.1 CyberArk is positioned as a Leader for the sixth consecutive time and is positioned furthest in Completeness of Vision, which evaluates vendors on offering (product) strategy, innovation and market understanding among other evaluation criteria.
DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced the rollout of DV’s Inflammatory Politics and News (“IPN”) category on Meta. This expansion empowers advertisers to independently authenticate campaign quality against controversial news and political topics, enabling them to choose the level of protection that best fits their brand requirements.
Blitz, a premier analytics platform offering real-time insights, stats, and improvement tools for gamers, has selected Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, as its preferred SSP. This builds on a successful partnership that has seen Blitz’s gross revenue grow triple-digit percent on Magnite’s DV+ SSP in the first half of 2024. Blitz is concentrating all programmatic deals through Magnite to offer advertisers easier access to the company’s omnichannel inventory including display and video.
The Australian internet advertising market has seen growth of 9.7% year-on-year to reach $15.6bn spend for the financial year ending 30 June 2024 according to data released today. The IAB Australia Internet Advertising Revenue Report (IARR) which was prepared by PwC Australia found strong growth in formats that are considered short term performance drivers, with mixed market growth across other formats and environments.
SailPoint Technologies, Inc. (“SailPoint” or the “Company”), a leader in unified identity security for enterprises, announced the appointment of Gary Nafus to the Company’s newly formed Chief Sales Officer role and the promotion of Matt Mills to President. This expansion in SailPoint’s leadership team will allow the Company to further execute against the demand for its enterprise-grade identity security solutions.
Australia is showing the signs of a nationwide digital detox, with social media use falling sharply across many platforms according to Digital 2024 - July Global Digital Statshot Report. Published in partnership with Meltwater, a global leader in media, social and consumer intelligence, and global creative agency, we are social, the report found a significant drop in the time spent over the last quarter. Even younger Australians seem to be getting less social, with Snapchat monthly app sessions falling by 11% and TikTok by 9%.
T:+61 (2) 8905 0995 PO Box 181, Cammeray NSW 2060
info@einsteinz.com.au
