IAB Australia releases statement on video viewing time qualifiers for digital video reach metrics

IAB Australia has continued its’ drive for higher standards for digital video audience measurement and for this reason has chosen not to endorse secondary crediting for video within Nielsen’s Digital Content Ratings (DCR) product. The decision comes as Nielsen informed the Australian market that there has been a delay in delivering viewing time qualifiers for DCR until February 2019.

Seagate Technology Reports Fiscal Fourth Quarter and Fiscal Year 2018 Financial Results

Seagate Technology plc (NASDAQ: STX) (the “Company” or “Seagate”) today reported financial results for the quarter and fiscal year ended June 29, 2018. For the fourth quarter, the Company reported revenue of $2.8 billion, gross margin of 31.9%, net income of $461 million and diluted earnings per share of $1.57. On a non-GAAP basis, which excludes the net impact of certain items, Seagate reported gross margin of 32.4%, net income of $475 million and diluted earnings per share of $1.62. 

Industry collaboration delivers unprecedented Digital Advertising Practices

The Australian Association of National Advertisers (AANA), Interactive Advertising Bureau (IAB) and Media Federation of Australia (MFA) have today released the industry’s first agreed set of digital working practices to support advertisers, agencies, publishers and digital platforms. 

Barracuda Web Application Firewall Named a Strong Performer by Independent Research Firm

Barracuda Networks, Inc., a leading provider of cloud-enabled security and data protection solutions, today announced that the Barracuda Web Application Firewall (WAF) has been named a Strong Performer in “The Forrester Wave™: Web Application Firewalls, Q2 2018.” The Barracuda WAF was specifically cited for offering “sound attack response and feedback loops.”1 This reflects Barracuda’s unique ability to seamlessly automate the patching process for a continuously robust security posture.

APD Australia Appoints New Head of Digital Product and Strategy

APD Australia Appoints New Head of Digital Product and Strategy

Digital transformation business APD has announced the appointment of Chris Butterworth as Australian Head of Digital Product and Strategy. Based in Melbourne, Butterworth will be responsible for building on ­­­­­the strength of APD’s owned media team, growing its range of services and developing cross channel products.

MediaMath is Re-Architecting Digital Marketing to Create Better Connections Between Marketers and Consumers

MediaMath (the “Company”), a pioneer in programmatic advertising, announced today an integrated set of initiatives designed to advance the next generation architecture for digital marketing. The company is unveiling a range of investments in technology, people and relationships, as well as UA$225 million in new financing, to accelerate its mission to connect marketers with consumers in a manner that is more effective, efficient and trusted.

Barracuda Appoints Andrew Huntley to Lead ANZ and Pacific Islands Business

Barracuda Networks, a leading provider of cloud-enabled security and data protection solutions, today announced the appointment of Andrew Huntley as regional sales director for ANZ & Pacific Islands. Based in Brisbane, Huntley is responsible for building on Barracuda’s sales momentum across the region, which is the result of the success of its channel program in attracting the highest calibre partners and a growing list of customers that are adopting the company’s cloud solutions.

New Study Reveals 84 Percent of Organisations in ANZ Rank Poor Employee Behaviour as Greatest Email Security Concern

Eighty-four percent of respondents in Australia and New Zealand (ANZ) believe that poor employee behaviour is a greater email security concern than inadequate tools (16 percent), according to a study sponsored by Barracuda Networks, Inc., a provider of cloud-enabled security and data protection solutions. This highlights the need for organisations to include employee awareness and training as part of their email security strategy.

Seagate Completes Investment in Bain Capital Private Equity Acquisition of Toshiba Memory Corporation

Seagate Technology plc (NASDAQ: STX), a world leader in storage solutions, today announced the Company, along with a consortium of investors led by Bain Capital Private Equity, completed the previously announced acquisition of Toshiba Memory Corporation by K. K. Pangea, a Japanese company formed for purposes of the Acquisition. The Company funded the investment of approximately $1.27 Billion by utilizing cash from its balance sheet.

Cameron King becomes IAB Australia Chair of Board

IAB Australia today announced that Cameron King, Managing Director of Digital Revenue at News Corp Australia will Chair its Board effective immediately.  King will serve as Chair until News Corp’s Board Chair tenure ends in September 2018. He replaces outgoing Chair Nicole Sheffield, who announced her resignation from News Corp Australia in February this year.

Seagate Technology Reports Fiscal Third Quarter 2018 Financial Results

Seagate Technology plc (NASDAQ: STX) (the “Company” or “Seagate”) today reported financial results for the quarter ended March 30, 2018. For the third quarter, the Company reported revenue of $2.8 billion, gross margin of 30.2%, net income of $381 million and diluted earnings per share of $1.31. On a non-GAAP basis, which excludes the net impact of certain items, Seagate reported gross margin of 30.8%, net income of $424 million and diluted earnings per share of $1.46. 

Asia Pacific Organisations Poised to Overhaul Infrastructure in Order to Embrace AI Technologies

Asia Pacific economies stand to realise the productivity gains offered by Artificial Intelligence (AI) technologies. According to new research from global data and storage leader Seagate Technology, 96 percent of senior IT professionals believe AI applications will drive productivity and business performance. However, an almost equal number of respondents (95%) believe further investments in their IT infrastructure are required to enable them to support their use of AI.

MaritzCX Rolls Out Major Platform Updates to Its 1.7 Million Enterprise Users

To help clients achieve high-value return on their customer experience (CX) programs, leading CX management technology company MaritzCX has unveiled a range of enhancements to its platform and service suites. These new capabilities provide large enterprises enhanced ways to improve customer experience and boost the bottom line.

Contact US

T:+61 (2) 8905 0995 PO Box 181, Cammeray NSW 2060
info@einsteinz.com.au

 

Contact US