Rubicon Project (NYSE: RUBI), the Global Exchange for advertising, today announced the launch of an open source server-side header bidding solution in closed beta.
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Header bidding solution
Rubicon Project (NYSE: RUBI), the global exchange for advertising, today announced that it has acquired nToggle, a technology company that makes it easier and more cost effective for programmatic buyers to find the inventory they’re looking for among the billions of bid requests they receive each day.