Leading Out-of-Home media company JCDecaux has appointed Jemma Enright to the newly created position of General Manager, Airports ANZ. The new leadership position has been introduced to drive a consistent and innovative growth strategy across JCDecaux’s six-airport portfolio in Australia and New Zealand, with Jemma responsible for delivering all aspects of product evolution and revenue generation.
Max Eburne, Chief Commercial Officer at JCDecaux ANZ said: “With international and domestic travel booming and travel figures exceeding pre-pandemic rates, it’s the right time to introduce a dedicated senior leader to take JCDecaux’s airport portfolio to new heights. Jemma has a proven track record of delivering highly innovative media strategies and brings a wealth of industry expertise to this pivotal new role.”
Jemma has over two decades of media and entrepreneurial experience, most recently as General Manager – City of Sydney at QMS Media; Chief Customer Officer at uno Home Loans; Principal of Next Milestone , a consultancy to start-ups and corporates around innovation, founder of successful fintech MoneyBrilliant and as an Angel Investor with Sydney Angels and as a Business and Innovation Mentor at CSIRO’s ON Accelerate, Jemma is also a graduate of The Marketing Academy and a number of other programs.
On her appointment, Jemma Enright added: “JCDecaux’s airport portfolio offers advertisers the opportunity to connect with a highly receptive and engaged audience and I’m looking forward to working with the team to continue to enhance the product and drive future growth. JCDecaux is a clear innovator within the Out-of-Home industry which connects strongly with my passion for innovation and media.”
The JCDecaux airport portfolio consists of: Sydney Airport; Perth Airport; Adelaide Airport; Auckland Airport; Christchurch Airport and Queenstown Airport.
ENDS
About JCDecaux
JCDecaux is the number one out-of-home media company worldwide, with more than 1 million advertising panels in more than 80 countries and more than 13,000 employees. Incorporated in 1964 in France, JCDecaux was listed on the Paris Stock Exchange in 2001. JCDecaux has been providing high quality, architecturally designed street furniture in Australia since 1997. Its Australian and New Zealand businesses includes 40,000 assets spanning airports, rail, transit, static and digital billboards.
Key figures
2022 revenue: €3,317m (a)
N°1 Out-of-Home Media company worldwide
A daily audience of more than 850 million people in more than 80 countries
957,706 advertising panels worldwide
Present in 3,518 cities with more than 10,000 inhabitants
10,720 employees
JCDecaux is listed on the Eurolist of Euronext Paris and is part of the Euronext 100 and Euronext Family Business indexes
JCDecaux is recognised for its extra-financial performance in the FTSE4Good (3.6/5), CDP (A Leadership), MSCI (AA) and has achieved Platinum Medal status from EcoVadis
1st Out-of-Home Media company to join the RE100 (committed to 100% renewable energy)
Leader in self-service bike rental scheme: pioneer in eco-friendly mobility
N°1 worldwide in street furniture (530,143 advertising panels)
N°1 worldwide in transport advertising with 154 airports and 215 contracts in metros, buses, trains and tramways (340,753 advertising panels)
N°1 in Europe for billboards (72,611 advertising panels)
N°1 in outdoor advertising in Europe (596,831 advertising panels)
N°1 in outdoor advertising in Asia-Pacific (232,268 advertising panels)
N°1 in outdoor advertising in Latin America (64,893 advertising panels)
N°1 in outdoor advertising in Africa (20,808 advertising panels)
N°1 in outdoor advertising in the Middle East (14,177 advertising panels)