New mobile website discusses urgent need for a new climate change treaty at Copenhagen Summit in December, as the Kyoto Protocol expires in 2012
Australian mobile internet solutions provider, MIA International, has developed a mobile website for global climate change alliance TckTckTck, ahead of the crucial UN Climate Change Summit in Copenhagen on December 7th. World leaders are due to meet at the Summit with hopes of reaching a new global climate change treaty, to replace the Kyoto Protocol which is due to expire in 2012.
The new TckTckTck mobile website calls on Australians citizens to get behind the movement to push for a new global deal in Copenhagen on climate change. The main objective of this Summit is to agree a process for reducing greenhouse gas emissions. It also hopes to secure agreement from developing nations such as China, India and key African nations.
According to Richard Mergler, CEO of MIA International “The climate change issue is of growing concern to me, my family and colleagues at MIA International. When we first heard of the project, we were very happy to get involved. In the space of 48hrs we had obtained the permission from our long-time partners Virgin Mobile and Boost Mobile to run banner inventory across their mobile portals, driving awareness of the summit and directing interested users to the mobile site we created to give them more information on how to get involved.”
The new mobile site can be accessed at (http://au.quicksites.mobi/1/9545/) and will complement the http://tcktcktck.org website. Together with the alliance’s social media campaigns on Facebook and Twitter, already almost four million people globally have been encouraged to pledge their support for a new climate change treaty in Copenhagen.
“With CO2 at its highest level for half a million years, we are happy to help raise awareness of the urgent need for a new climate change treaty to replace Kyoto to the world’s four billion mobile phone users,” said Richard Mergler, CEO, MIA International.
ENDS
About MIA
MIA sets the global standard for mobile platform technology and innovation. It is a provider of proven technology that enables the successful delivery of mobile assets to all devices, across any network in any format. MIA technology delivers a superior customer experience and increased revenue to mobile site operators.
MIA has been delivering mobile internet solutions for over five years, with over 800 live sites operating across the globe. MIA works with all leading carriers in Australia and enjoys longstanding customer partnerships.
About the TckTckTck movement
TckTckTck is an unprecedented global alliance, representing hundreds of millions of people from all walks of life. It is made up of leading international, national and local organisations addressing environment, development, poverty, human rights, health and humanitarian issues. It represents faith-based groups, youth groups, trade unions and individuals all calling for a fair, ambitious and binding climate change agreement in December 2009 in Copenhagen.
www.tcktcktck.org or m.tcktcktck.org